Tag: toronto web design company

How to Use Icons to Support Content in Web Design

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Why use icons? Icons are used to make the design look visually appealing and hold the visitor’s attention to the content of the website. Doesn’t matter how exciting or informative the content you are sharing if you fail to hold visitors on your website. At first, most visitors scan the web page for visually engaging content and only after few seconds they actually start reading the other stuff.

Every day we see a number of icons such as on any interface, road sign, keyboard, you name it. They work as paragraph breaks that improve the user experience. A well-designed page, with content broken into easily accessible passages and icons, help us to interpret information in an effective way. It’s time to start using icons in web design instead of putting so much content.

In this article highlight the best practices of using icons to support content in web design.

1. How to Use Icons

The main purpose behind using icons is to help user grab the information more efficiently. Use a lot of white space and icons that will enrich the content and enable the effective communication without wordiness.

SPICE UP FEATURE LISTS

Make a space for listing services as it is the important part of effective marketing, but it may look tedious and boring. Using icons with your feature lists will make the site look more engaging.

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DRAW USER ATTENTION TO NEW FEATURES IN A WEB APPLICATION

Icons indicate users to try out the latest features of your Web and mobile application. They direct users to the newly added or advanced feature. Once they hit the button, just see what makes the new feature so great.

LIST YOUR SERVICES AND INCREASE READABILITY

Create icons relevant to your services based on theme of the website or article. What colors are used? What is the style? Modern? Classic? Make sure, they improve the personality of the website as a whole.

2. Purpose and Placement

Icons make your website friendly, inviting and professional, you may go with these places headers, sidebars, titles and feature lists when placing icons, all are great places to put them. Follow these rules:

• ACCENT HEADERS TO GIVE TITLES A CREATIVE TOUCH
• ENGAGE READERS ON PAGES WITH EXTRA LONG CONTENT
• OFFSET HEADINGS AND SECTIONS
• SIZE DOESN’T MATTER! EVEN SMALL ICONS CAN BE EFFECTIVE

3. Choose Your Style

To create a unique web design, make sure the icons are original and stylish that enhances the user behavior. It is important to focus on how your icons match the rest of your website. Choose the icons considering the style of website in mind rather than purchasing a set of icons from iStockPhoto.For examples Squarespace, the style is both dynamic and professional:

4. Additional Examples

Here are few examples of websites that uses icons effectively.
WP Remix

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Subcontrast

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Ruby Tuesday

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QBB Help

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Hopefully, this article will help you better understand the use of icons on your own website.iMediadesign, a website design company in Canada will create unique and striking presence for your brand.

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Latest E-Commerce Web Design Trends

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Nowadays there is a tremendous development in the field of technology and this has made it compulsory for the ecommerce businesses to stay updated with the latest trends. Ecommerce can be generally compared to fashion as it is changing constantly and adopting the new trends by replacing or modifying the older trends. It has become very important for the ecommerce business to stay updated with the latest trends in order to sustain in the competition.

E-commerce web design trends to watch in 2016:

  • Understand the Customer Needs To Create a Perfect User Experience:

In order to create a perfect experience for the visitors, designers must understand what their customers will like to respond and the basic understanding of the customer psychology is essential to design and represent the message you wish your site to deliver.

  • Taking The Best or Right Approach:

You have seen that most of the websites you visit have some white space, then the following facts will help you:

  • According to a research, white space helps to increase the comprehension factor by approximately 20%.
  • Adding some white space gives emphasis to your CTAs
  • White space lets your visitors to breathe and use the website much better and easier.
  • Responsive design:

Nowadays Responsive Design is considered as a must have feature for any online business! It is important that your web design should be mobile friendly and also displayed easily on any device. It is due to the fact that there is an increasing trend towards browsing and shopping on high-resolution devices including TV’s.

  • Card-like layouts:

Card-like layout is one of the most popular and common pattern among all the e-commerce design patterns. Cards are a good way of organizing different services or products in a way that is pleased to eyes and also easy to use. And one of the best benefits of using a card-like layout is that it can be easily compatible with responsive design.

  • Motion animation:

It is one of the newest and the coolest trend in the ecommerce web design company. Since by using motion animation you grant your customers a lots of wonderful emotions and a shopping experience that they will never forget. This is very important for the several industries such as Fashion, gift shops, jewellery, etc.

  • Dynamic Product Search:

In 2016 more and more sites have started to use dynamic views that rely on the JavaScript and Ajax to change product search result page. This technique helps your customers in browsing your website more quickly and even they can search for a product. It is very much effective for the vendors having large amount of inventory.

 

iMedia Designs | is a Toronto web design company for B2B and B2C clients. It also offers cost   effective ecommerce web design and development services in Toronto.

Top Web Design Infographics you Should know

Looking for a new inspiration for your next web project? Infographics are taking the hype in the modern web world. It can turn the most boring data into the most comforting graphic. As visualization is the most effective way to convey thoughts to a majority of people. Webmasters around the world are considering it to improve their web presence.

People don’t want to waste their time reading a whole text instead they wish to get a full idea of the topic in a simple way. Infographics allow consuming tons of data in a short period of time. You can explore the latest information on new trends and techniques that relate to the programming, typography, templates and user-experience of web design. These visually pleasing infographics make complex topics easy to understand.

Have a look at some of the great web design infographics that are relevant to web designers or can be referred as a great source of information.

1. A-Z of typography terms

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2. How Do Colors Affect Purchases?

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3. Behind The Scenes Of The Web Design Project

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4 . Why Good Website Design Is So Important

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5. The Anatomy Of Effective Web Design

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6. Old SEO vs. New SEO

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7. Basic Elements of Flat Website Design

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8. Quick Start Guide To UX Design

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9.Top Website Design Canada

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We hope you enjoyed them a lot! If you think we’ve missed some good article or tools here, please leave a comment below. Thanks!

iMedia Designs | a Web Design company based in Toronto is an IT consulting firm offering strategy and web development services to support ecommerce infrastructure.

Things to Consider Before Developing a New Website

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Nowadays if a brand doesn’t have a website then it is not possible to reach the distant customers. Now everyone uses the internet and much aware about the incidents happening as everyone is connected to internet all time. If you want to sell something to people then you have to go to where the people are. These days, people live online so you have to connect with them online.

Since web designing is a process which requires calculated planning and an intelligent approach to the market you’re going to target. Designing a website that meets your business goals isn’t easy. It involves functionality, appearance, navigation, coding integrity and a lot of things are required for creating an eye-catching and user-friendly website. It doesn’t end here as it also requires web designers and developers as they have to work together to create websites that will be easily located by the search engines and engage the customers and provide more visits to the website.

By keeping the below tips in mind, you should be able to create a good-looking website which meets the client’s demand and also goes above and beyond their expectations:

  • What is the business stand for?

Many businesses often think of design as the first preference when creating a new website. But to decide the look and feel of the brand, you must be clear that what the business is all about.

  • Domain:

Choose a name that people can remember easily and decide whether you will use .com, .net or something else.

  • Hosting:

Hosting allows organisation and businesses to make their website accessible to others via the World Wide Web. So choose a reliable one and find how much space is required by you.

  • Content:

Your website has to provide good, unique and informative content to the users and also target certain keywords to rank high in search engines.

  • Mobile Friendly:

Make sure that the website works well on mobile as according to the recent study conducted by Google found that about 72 per cent of mobile users say that it is important for them if the websites are mobile-friendly.

  • Clean Design:

The clean design of website help the viewer’s focus on the value of your brand and content instead of the distracting graphics and large amounts of text.

  • Navigation:

If a website is confusing and more difficult to navigate, then your customers may leave from the site and never return.

  • Call to Action:

Placing calls to action (CTAs) on your website helps the customers to contact your business. Using various suggestions, such as “Contact us today!” demonstrates that your brand wants to make a good relationship with its customer.

  • Analytics/SEO:

Once a business has launched its website, it doesn’t mean that the work is complete. Ongoing analysis is important for a business, as it allows you to see what things are working to achieve the business goals.

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Analytics tools can help business assess how well the site is working

 

iMedia Designs |Toronto Web Design company is an IT consulting firm offering strategy and web development services to support ecommerce infrastructure.